Partner Campaign
LifeLock required new creative for their partnered marketing materials to increase engagement with a specific male target audience. A comprehensive campaign, reflecting audience lifestyles, was developed to communicate the importance of identity theft protection. The campaign resulted in a 30% improvement in click-through rates and an 18% increase in new member enrollment.
![Mark Anthony Munoz LifeLock Partner Campaign: Mailer](https://cdn.myportfolio.com/ac6b4ba7-2782-4d3a-9722-6e9c3ef8c5d1/e2dc1ae5-8690-4365-beb5-c027b116e5f0_rw_1920.jpg?h=db3d4c5b0dddf04c4e3c598867a05feb)
![Mark Anthony Munoz LifeLock Partner Campaign: Print Ad](https://cdn.myportfolio.com/ac6b4ba7-2782-4d3a-9722-6e9c3ef8c5d1/0fb34421-d3b0-4cba-9f92-5a076401e3c7_rw_1920.jpg?h=a04b0f1c5c6839f716e160ba8bd01a3d)
![Mark Anthony Munoz LifeLock Partner Campaign: Print Ads](https://cdn.myportfolio.com/ac6b4ba7-2782-4d3a-9722-6e9c3ef8c5d1/c83f16b6-7bb5-419d-9a1d-124704d406c9_rw_1920.jpg?h=22d5150471b8eab2b991bc71d37d590d)
![Mark Anthony Munoz LifeLock Partner Campaign: Web Site](https://cdn.myportfolio.com/ac6b4ba7-2782-4d3a-9722-6e9c3ef8c5d1/447e6167-af4e-4db3-b8de-96684c9cc353_rw_1920.jpg?h=edff4a0063e9ed1629dbf220a0cd60d7)
![Mark Anthony Munoz LifeLock Partner Campaign: Social Ads](https://cdn.myportfolio.com/ac6b4ba7-2782-4d3a-9722-6e9c3ef8c5d1/2d71529b-e41e-4051-8373-4eec40f3e3de_rw_1920.jpg?h=52e3356ec8559a897b36b4d29f2892c3)
Direct Mail + Print Ads + Website + Social Ads